Father's Day on June 16, 2024, features Father Fest: A Day of Games, Prizes, and Celebrating Dads, The Greatest Show-Man: Dad’s Edition and Father’s Day Treat and Free pampering services.

With 1,301 participating dads, we aim to honor their love, hard work, and guidance. The special Father's Day celebration took place at 17 community malls:

As Mother's Day approaches on May 12, 2024, Primark Center celebrates the heart of our families at 14 Primark Centers with an exclusive lineup of activities.

This includes pampering sessions, interactive Zumba, and a special sing-along, promising a day filled with joy and cherished moments. With 1,148 participating moms, their involvement highlights the community spirit and depth of celebration at Primark Center. The special Mother's Day celebration was held at the following community malls:

The "Eggs-tra Fun Easter Egg Hunting" event on March 31, 2024, was a delightful and successful celebration held across multiple Primark Center locations.

Featuring a variety of engaging activities such as Easter Egg Hunting, Easter Egg Coloring, Mascot Appearances, and Mini-games, the event created a fun and festive atmosphere for participants of all ages. The participating 10 community malls that joined in this event were:

It’s officially the Christmas season!

Your generous contribution can have a significant impact! This year, we collaborated with the LKY Foundation again for their annual Monito Monita project. Each donation can help bring a smile to a child in need.

November 8, 2023 marked the 10th anniversary of Typhoon Yolanda (International name: Haiyan)

The country was not prepared for the strength of the super howler. For all its despair, the supertyphoon showed us what could happen if Filipinos came as one.

The spooky season has come to an end, but the fun doesn't have to stop! We're excited to announce the winners of our Pet-loving Virtual Halloween event!

1st Winner: Ms. Mariah Alena Guanlao and Furbaby Milo
2nd Winner: Ms.Althea Beatrix Ruiz and Furbaby Cookie Monster

The spooky season has come to an end, but the fun doesn't have to stop! We're excited to announce the winners of our Pet-loving Virtual Halloween event!

1st Winner: Ms. Jhec Victoria and Furbaby Muymoy
2nd Winner: Ms. Dennies Bicomong and Furbaby Shadow

The spooky season has come to an end, but the fun doesn't have to stop! We're excited to announce the winners of our Pet-loving Virtual Halloween event!

1st Winner: Ms. Francine Ramos and Furbaby PAWmazing Pirates
2nd Winner: Ms.Charisse Diaz and Furbaby Peanut and Hany

The spooky season has come to an end, but the fun doesn't have to stop! We're excited to announce the winners of our Pet-loving Virtual Halloween event!

1st Winner: Mr. Junior Villamar and Furbaby Ruby
2nd Winner: Ms. Belle Perez Ganas-Galvez and Furbaby Lucah

When we say we are committed to the community, we truly mean it for every member, including your beloved pets!

At this year's Treats and Tailwags, Jojoba Essence generously provided a bag full of delightful goodies to the lucky winners!